Rochelle Rice, MA, is the President of In Fitness & In Health and the creator of the Plus-Size Exercise Technique. In researching fitness programs for women of size, it became evident that there was a lack of program design and availability of certified trainers specializing in larger women. With her history of bulimia, Rice’s interest in Plus-Size Exercise came through her concerns about the inordinate stress put on thinness in our society, rather than fitness. Providing a safe environment where women could exercise physically while feeling secure emotionally, became Rice’s passion. Designing a fitness technique where women of size could achieve a level fitness was the base of her graduate work.
Resume/CV
President
In Fitness & In Health (1989-present), dedicated to empowering women of size by connecting the body, the mind, and the heart through movement and breath.
Rochelle Rice is a nationally recognized speaker, author, and educator.
Over the past decade, Rochelle has worked with a diverse range of health professionals and individuals from across the nation to create an encompassing approach to well-being that has enhanced the lives and health of women of size. She has conducted workshops and presentations at corporate events nationwide.
From 1989-2006, Rochelle owned and operated the In Fitness & In Health Wellness Center for plus-size women, located in midtown Manhattan.
Author
Real Fitness for Real Women: A Unique Workout Program for the Plus-Size Woman (Warner, 2001)
The Overweight Client: Size-Sensitive Training, Programs and Environments (Desert Southwest Fitness, Inc., 2008)
Professional Speaking
BEDA National Conference, Scottsdale, AZ, April 2011
Fort Hamilton Army Base, Brooklyn, NY, February 2011
Toastmasters District 46 Conference, Queens, NY, November 2010
Toastmasters District 31 Conference, Boston, MA, November 2010
Nassau Board of Cooperative Educational Services, Garden City, NY, November 2010
Greater New York ACSM Regional Chapter, New York, NY, October 2010
Garden City Public School District, Garden City, NY, September, 2010
My Program For Life with Khaliah Ali, Morristown, NY, June 2010
Long Island Association of School Personnel Administrators, Holbrook, NY, May 2010
Bath Central School District, Bath, NY, May 2010
Contemporary Forums’ Obesity and Prevention, Washington, DC, May 2010
Greater New York ACSM Regional Chapter, New York, NY, March 2010
Cold Spring Harbor Central School District, Cold Spring Harbor, NY, January 2010
New York Professional Outreach Program (NYPOP), New York, NY, December 2009
Jena Wellness Center, New York, NY, November 2009
New York State School Board Association Conference, New York, NY, October 2009
New York Professional Outreach Program (NYPOP), New York, NY, October 2009
DIVABETIC, Los Angeles, CA, June 2008
The Juilliard School, New York, NY, May 2008
DIVABETIC, Atlanta, GA, April 2008
DIVABETIC, Philadelphia, PA, March 2008
DIVABETIC, New York, NY, March 2008
UMASS Metro Alumni Association, New York, NY, February 2008
IDEA Personal Trainer Institute, Orlando, FL, October 2007
Keweenaw Memorial Women’s Conference, Keweenaw, MI, October 2007
American College of Sports Medicine, Dallas, TX, March 2007
Medical Fitness Association Conference, Las Vegas, NV, November 2006
Polycystic Ovarian Syndrome Association Conference, Denver, CO, September 2006
WAKE AHEC, Medical Fitness Facility, Raleigh, NC, August 2006
IDEA World Convention, Las Vegas, NV, July 2006
Inner IDEA Conference, Las, Vegas, NV, July 2006
Nutritional Sciences of Cornell University, New York, NY, May 2006
The Vitamin Shoppe Corporate, North Bergen, NJ, May 2006
IDEA Fitness Fusion, Chicago, IL, April 2006
Institute for Contemporary Psychotherapy, New York, NY, April 2006
Dance Center Bielefeld, Bielefeld, Germany, March 2006
Medical Fitness Association Conference, Orlando, FL, October 2005
IDEA World Conference, Las Vegas, NV, July 2005
NYU Neonatology Associates, New York, NY, June 2005
Geisinger Health Plan, Danville, PA, June 2005
American Cancer Society, Brooklyn, NY, June 2005
V-Day/Love Your Tree, New York, NY, January 2005
Renfrew Center Foundation, Philadelphia, PA, November 2004
Valley Hospital Women’s Health Fair, Wasilla, AK, October 2004
IDEA Personal Trainer Summit, New York, NY, October 2004
Medical Fitness Association Conference, Orlando, FL, October 2004
University of MA Dance Department, Amherst, MA, April 2004
SUNY Downstate Medical Center, Brooklyn, NY, March 2004
New York Electrolysis Association, Atlantic City, NJ, March 2004
New York Electrolysis Association, New York, NY, January 2004
Long Island University Student Nurses Association, NY, December 2003
Polycystic Ovarian Syndrome Association Conference, Rye, NY, October 2004
Polycystic Ovarian Syndrome Association Conference, Atlanta, GA, October 2003
Polycystic Ovarian Syndrome Association Conference, Minneapolis, MN, May 2002
Polycystic Ovarian Syndrome Association Conference, Philadelphia, PA, May 2001
American Infertility Association, New York, NY, April 2003
American Infertility Association, New York, NY, April 2002
American Infertility Association, New York, NY, April 2001
Jewish Community Center, New York, NY, May 2003
Dress For Success, New York, NY, March 2003
National and Local Television Appearances
CBS The Sunday Morning Early Show, November 2010
Fox 5 News, November 2009
CBS News, June 2008
CBS The Sunday Morning Early Show, January 2005
ABC World News Tonight with Peter Jennings, May 2004
NBC Evening News, March 2004
Fox 5 Network News, November 2003
Good Day New York, March, 2003
CBS / The Early Show, January 2002
Fox 5 Network News, March 2001
CBS / The Early Show, January 2001
Education
Somatic Experience Training, New York, NY
Somatic Experience Training, Advanced – completed February 2008
Somatic Experience Training, Intermediate – completed February 2007
Somatic Experience Training, Beginner, completed April 2006
CHRIS Technique, Hamburg, Germany
Cellular Harmonizing Regenerative Integration System.
The union of the physical body and the energy body.
Master Class, 2010
Advanced Training, 2003
Basic Training, 2002
World Health and Healing Collaborative, New York, NY
Certified Health Coach, October 2001.
New York University, New York, NY
MA from Gallatin School of Individualized Study
Specialized in creating her Plus-Size Exercise program 1998.
University of Massachusetts, Amherst, MA
BFA in Dance, 1983.
Published /Website Articles
WLS Lifestyle Magazine, Spring 2010, Fall 2010
IDEA Fitness Journal, October 2007
Oxygen.com, July 2007
ACSM Journal, February 2007
IDEA Fitness Journal, January 2007
IDEA Fitness Journal ,June 2005
RochelleRice.com Blog since September 2006
PCOSupport.org Guest writer
NAAFA.org Guest writer
Featured Print
LA Times Health Section, September 2005
NY Times Style Section, June 23, 2005
IDEA Fitness Journal, June 2005
Time Magazine, June 6, 2005
The New York Sun, NY, December 13, 2004
The Star Ledger, NJ, November 9, 2004
Fit Magazine, June 2001
Walking Magazine, July/August 2001
Family Circle, Summer 2001
IHRSA’s CBI, October 2000
Consumer Reports on Health, September 2000
Advisory Boards
Chair, Dance Alumni Network, University of Massachusetts, Amherst, Massachusetts since 2001.
The Dean’s Advisory Board for the College of Humanities and Fine Arts, University of Massachusetts, Amherst, Massachusetts since 2004.
New York Professional Outreach Program(NYPOP) for the UMASS Dance Department since 2007.
Polycystic Ovarian Syndrome Association (PCOSA) Board of Advisors since 2005.
National Association to Advance Fat Acceptance – former Board Member.
Memberships
Toastmasters International since 2001
Bryant Park Toastmasters, New York, NY since 2001
National Speakers Association since 2003
NSA-NYC Chapter since 2008
IDEA – The Health Professionals Resource since 1986
Medical Fitness Association since 2006
American College of Sports Medicine since 2008
National Association for the Advancement of Fat Acceptance (NAAFA) since 1992
Polycystic Ovarian Syndrome Association (PCOSA) since 2001
UMASS Alumni Association since 2008